As the Christmas bells chimed, Dirk Zingler, the top dog at Bundesliga club Union Berlin, caused a stir by suggesting that the club might be willing to entertain potential investors in the German football world. This unexpected bombshell, dropped during an interview, signals that Union Berlin is not entirely closed off to the idea of welcoming external investment, drawing from its history of being open to daring financial moves.
Union Berlin has a history of taking risks, fearlessly tapping into external resources to elevate its position in the professional football realm. However, Zingler made it clear that any investment opportunity must align with the club’s principles and long-term objectives.
The recent proposal for an investment plan by the German Football League (DFL) did not sit well with Union Berlin, prompting Zingler to express his disapproval. He specifically opposes investors whose primary motivation is profit, those with ownership of multiple clubs, and anyone seeking to make drastic changes to the sport. Zingler staunchly believes that football should primarily be a non-profit enterprise.
Amidst the fan uproar over the DFL’s decision, Zingler took the opportunity to clarify that the call was made collectively by the 24 clubs involved, and not solely by DFL staff or managing directors. He urged disgruntled fans to gain a deeper understanding of the decision-making process before expressing their dissatisfaction in an informed manner.
Union Berlin is currently facing the possibility of relegation after a remarkable previous season. The club has had to make some tough decisions in the past six months, including the move to the Olympiastadion for Champions League home games. Despite the emotional difficulty of not playing at their traditional stadium, Stadion An der Alten Försterei, Zingler stands by the decision as the right one. This move drew in over 210,000 spectators and opened doors to new sponsorship opportunities, proving its worth despite initial reservations.